Everywhere I look, I see spam for Tahitian Noni Juice. People spam the comments sections of Eat This! with noni juice ads. Whenever something is marketed in such a way, I get suspicious. So I decided to do some research and see if there are any real health benefits of noni juice or if it’s all just multi-level marketing hype.
When you search Google for noni juice, a bunch of sites selling the product come up. You have to wade through those sites to get to the real info. I managed to find some real information buried among the hype.
Dr. Weil weighs in:
Despite the health claims and the enthusiastic testimonials of customers, there is absolutely no scientific evidence that Noni Juice is an effective treatment for anything at all. (DrWeil.com).
France warns consumers about the risks of noni juice:
But the French authorities, known to take a highly cautious approach to new food products, said it had very limited data on the tropical fruit’s consumption … It noted further that two recent publications had reported severe liver problems in three people after consumption of the juice. (nutraingredients.com)
And in February the Los Angeles CBS affiliate investiated noni juice health claims:
They call it a miracle in a bottle. It is the Tahitian Noni juice, a fruit juice that’s taking America by storm. But is it a miracle or just hype? The so-called miracle is a prickly, stinky fruit from Polynesia. (cbs2.com)
It looks like noni juice is a scam that we should all avoid. Whenever people promise that something can cure everything under the sun, it’s probably too good to be true. Make sure people making health claims can back up their claims with solid research. Otherwise, you’ll just be wasting your money and your time.